GENETICA
SEEDS

Hemp
Product Range

Deliverables

Logo
Visual Identity
Packaging

Genetica Seeds is a swiss Cannabis Seed Bank, that also produces CBD-based products directly from its own genetics. The main goal was to create a Product Range based on a family-feeling approach that could guide the consumer through the different typologies of products.

GeneticaSeeds_Hero-scaled_2

Creating a Product Line started with Brand Analysis and then included an expectation of the product line evolution. This approach helped to unify the formerly disparate products.

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indoor_selecta_2
indoor_3
indoor_pouch_2
greenhouse_hemp-scaled_2
greenhouse_2
greenhouse_pouch_2
greenhouse_selecta_2
outdoor_pic-scaled_2
outdoor_selecta_2
outdoor_2
outdoor_pouch_2
JointPack_7

Family
Feeling

Every kind of product stays consistent with its family's style guides. There are three families (Indoor, Greenhouse, and Outdoor) and particular color combinations for each one.

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ConesPackOpen_2
Outdoor_ConesPack_2
geneticaseeds_oil2-scaled_2
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